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Client Success Matters is a podcast dedicated to helping agencies ensure the retention and growth of their clients and business. Pulling on over 20 years of experience, plus interviews with relevant subject matter experts, I will provide strategic insights into how you can transform your working relationship with your clients and turn them from satisfied clients, to loyal clients. LinkedIn - https://www.linkedin.com/in/jorogers-marketing-consultant/ Instagram - Customer.Success.Matters
Episodes
Thursday May 16, 2024
Thursday May 16, 2024
Jess White, a fractional Marketing Director who is an experienced, senior marketing & events specialist joined me on the podcast today to discuss her view on agencies/ client relationships.
Having worked with both clients and agencies, she has a unique insight into what works best and what are the pitfalls that many agencies are falling into.
We discuss:
- Things agencies fail to understand when it comes to their clients?
- Consequences of poor communication
- How to add extra value
- The value of face-to-face meetings
- Importance of having a client centric mindset throughout your agency
Key takeaway:
"your job is to make them look good and make their job easier"
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